Birdman Visits Sun Valley, ID For Cole Haan
Producer: Jenny Friedberg, Creative Chaos, Inc.
Photographer: Glen Luchford
Client: Cole Haan
Agency: Wednesday
Location: Sun Valley, ID
This past spring we were asked if we had any prior experience scouting in Sun Valley, ID. The answer at the time was no. But that all changed in April of this year! Our good friends at Creative Chaos awarded us the opportunity to make several trips to the area to scout for a Cole Haan fall campaign featuring Dree Hemingway. Dree is the great granddaughter of Earnest Hemingway, her family has ties to the region and she grew up in the Sun Valley area. The scouting trips and shoot were a lot of work but really fun! The scouting mission was challenging as the seasons changed, but in the end we were able to find exactly what the art directions called for. Including a late 60's Ford Bronco! Have a look at the results, they speak for themselves. Absolutely beautiful!
Here is what Dree had to say about returning to Sun Valley for the shoot.
Here are our scouting images next to Glen’s final images
Here are a few more shots from the campaign:
NYC Billboard
In the window of their store in Carmel, CA
Cole Haan Fall 2014 Direct Mail